Business Data Services

January 3, 2013

Does your business operate in the lead generation or direct marketing industry? If yes, you will be well aware of the importance of clean, accurate and up to date business data services. The data that you purchase is your primary way of contacting customers so it is important to only purchase the data that is of the highest possible quality, in order for you to notice the best possible

There are many ways to ensure that your business data is of the highest quality with the most obvious being data cleaning. This process is designed to ensure that you are only purchasing business data that is accurate, up to date and only made up of business customers that have opted in to being contacted from lead generation and direct marketing companies such as your own.

One of the most important things to ensure when you’re buying business data is that it has been thoroughly screened against both the telephone preference service (TPS) and the mailings preference service (MPS). These are both free services that homeowners and businesses can sign up to. It is there way of showing lead generation and direct marketing companies that they have chosen not to receive any form of unsolicited correspondence, these includes all form of marketing call, direct mail, SMS and even email. If your business did find itself trying to contact someone that was a member of either of these services, you could be facing a fine of up to £5000 if they decided to report you. UK Datahouse are here to help you, we guarantee that every data list that you purchase from us will have been thoroughly screened against the TPS and MPS to ensure that you will not be wasting money on buying details of business and consumers that have signed up.

Another benefit of using the UK Datahouse Business data service is that you get the option to take advantage of the data bureau service. This allows you to specify the demographic, size and even income of the people or business that you wish to contact. This is going to dramatically increase your positive response rates and the amount of leads you are able to generate. You are able to eliminate the customers that you know will not have an interest in your products or services- small businesses or higher income families for example.

UK Datahouse is here to help you, whatever your business uses business data for. We hold the largest records of both business and consumer and offline and online databases. We guarantee that you will only be provided with data that has been thoroughly cleaned, de-duplicated and suppressed. You can even choose to target your specific target market through our Data bureau service. We can save you time, money and increase profits.