All data lists that UK Datahouse supply have been thoroughly screened and cleaned

March 30, 2013

Email Icon

 

There are many ways that you can increase the productivity and sales that are generated from data lists, and one of the most common has to be data cleaning. UK Datahouse holds some of the largest business and consumer, offline and online data lists in the UK, we understand the importance of only providing our customers with data that have been thoroughly cleaned and screened.

Data cleaning is the process of ensuring that all data lists in the UK are accurate and up to date. One way in which that can be done is by screening all of our data lists for UK consumers and businesses against the telephone preference service (TPS) and the mailing preference service (MPS). This involves ensuring that we do not provide our customers with data lists from the UK that include members of either the TPS or MPS. These services are free to both businesses and consumers, and it’s their way of saying that they do not want to be contacted via any form of direct marketing. If your business was to try and contact a member of these services, you could be facing a fine of up to £5000.

Data cleaning also ensures residency verification and de-duplication. This is the process of ensuring that the address data provided within our data lists of UK customers is for the correct customer and that existing data lists will not be duplicated. The aim of data cleaning is to reduce waste, save time and ultimately, increase sales.

You may be surprised to know that on average it is predicted that £18m worth of data is wasted each year as a result of direct marketing companies buying data lists in the UK and trying to contact deceased individuals.  By having your data lists cleaned, you will be able to reduce this figure; you can be sure that all wrong numbers will be removed and if a consumer has moved house, their records will be removed from your lists or updated where possible.

Another benefit to your data lists that cleaning will offer is that it could also increase the positive perception and reputation of your brand or company. Nobody wants to receive mail or calls for a previous homeowner, or be repeatedly contacted after asking not to be. By cleaning your data lists, you will be making sure that all of these scenarios are eliminated. UK Datahouse ensures that all data lists for UK consumers are only made up of accurate and up to date data.

Whichever type of data lists your business uses, you can be sure that UK Datahouse only use the latest industry filters to ensure your data is clean and up to date. We would love to hear from you and discuss all of the other data services that we have on offer to help you increase speed, accuracy and value for money within your direct marketing campaign.

Business data lists that cleaning will offer is that it could also increase the positive perception and reputation of your brand or company .Get services on Visit our website: – http://www.ukdatahouse.com

Advertisements

Data services can maximise the efficiency of your direct marketing data lists

December 26, 2012

UK Datahouse offers a range of different data services, all designed to maximise the efficiency of your business to business (B2B) and business to consumer (B2C) data records. We provide you with the opportunity to clean, verify enhance and de duplicate your data lists as well as purchasing targeted data for your specific audience. These data services are available for all forms of data and direct marketing, including telemarketing, postal campaigns, SMS and email marketing.
The first Data service  that UK Datahouse has to offer is a data cleaning service. The can be used for new data that you are looking to buy, but also for your existing data lists. Data cleaning is a crucial data service for all organisations which rely on business and consumer data for the day to data running of their business. It is predicted that approximately 30% of data is out of date or made up of wrong details, and could be out of date within just 12 months. This highlights the importance of data cleaning.
UK Datahouse is committed to only offering data that has been thoroughly cleaned and screened, to ensure that you only buy the best possible data. This data service not only ensures that your data is formatted correctly, is up to date and made up of right numbers, we can also de duplicate your records when  you buy new data list from UK Datahouse. There is no point buying a new data list, only to find that you have already previously brought data for some of the contacts. We will eliminate the chances of this happening.
The telephone preference service (TPS) and the mailing preference service (MPS) are free services for both businesses and consumers to sign up to. It is their way of saying that they do not want to receive any form of unsolicited correspondence. It is against the law to contacts a member of either of these services, and if you do, you will face a fine of up to £5000. Here at UK Datahouse, our data services ensure that all of these contacts have been removed from your records. The process could save your thousands of pounds every day.
A second data service that UK Datahouse can offer is a Data bureau service. This allows you to target your data lists at exactly the right target audience for yours and you client’s products and services. This data service will maximise the efficiency of your direct marketing or lead generation campaign. Simply, tell us the types of business and consumer that you want to reach, and we can provide you with a bespoke data list to meet your requirements.
All data services that UK Datahouse have to offer are designed to save you money, reduce the amount of data that you waste on a daily basis, but most importantly, increase the sales and leads that can be generated from your data lists. We know what good data should look like.