The B2C lead generation can be useful; one of the most popular in the UK is for the financial service

March 30, 2013

Business to Consumer (B2C) lead generation is most common among telemarketing companies; it involves speaking to customers and generating interest in a product or service. The details of the customer can then be sold to a client as a lead, and turned into a sale. It is an effective, yet time consuming way of increasing sales for a business.

There are many industries in which B2C lead generation can be useful, one of the most popular in the UK is for the financial service. Within the financial service, mortgages, insurance, loans and debt management are among the most common. Other sectors that use B2C lead generation are home improvements, cosmetic surgery, education and expert training. The reason that B2C lead generation is popular among these industries is because they are all ‘considered purchases’. The customer will welcome information, quotes and opinions from a variety of professionals within the industry to ensure they are receiving the best quality and service possible.

B2C lead generation is usually associated with double glazing companies, and more recently insulation companies harassing homeowners. However, this does not have to be the case; recently the internet is becoming an increasingly popular way for companies to generate B2C leads. This will reduce the sigma that is associated with B2C lead generation companies, as it will not be necessary to be harassing customers over the phone.

It is fair to say that the internet is the first port of call for most people nowadays when they want to find information about something, so why not utilize that and use it as a way to generate B2C leads. B2C lead generation can be used over the internet as a customer will feel that they are in control; it was their choice to visit the site and fill out the enquiry form, rather than a company phoning them and trying to sell something. When it does come to somebody phoning them to either arrange a survey or recommend a company, they will be more likely to respond as they will have an interest in the product or service because they enquired previously.

82% of online marketers see online B2C lead generation as an area of growth, it is something that hasn’t been exploited as a way of generating sales for a business, and there is great potential there to do so. However, telemarketing should not be forgotten, companies still need to be generating interest among new customers. Just because they haven’t enquired online, doesn’t mean that they are not interested in your product or service.

Whichever route your business has taken to generate B2C leads, over the phone or online, you will know that is it a great way to increase sales, word of mouth and visits to your website. B2C lead generation is a win – win situation for both the customer and the seller. The customer will receive information, surveys and quotes on their desired product or service, and sales will increase for the seller.

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UK Datahouse data services can save you money, reduce waste and increase efficiency

March 30, 2013

UK Datahouse can help any organisation that relies on business and consumer, online and offline data for generating sales and leads.

UK Datahouse offers a range of data services, and they are all designed to make your lead generation or direct marketing campaigns more efficient. With many different data services available, UK Datahouse can help any organisation that relies on business and consumer, online and offline data for generating sales and leads.

One of the most popular data service offered by UK Datahouse is data cleaning, this is the process of suppressing, de- duplicating and amending all of your existing and new databases. There is nothing more frustrating than buying a new database only to discover that many of the contacts are already on your existing database, that it is made up of wrong address or that they are formatted in- correctly. UK Datahouse thoroughly checks and screens all of its data before selling it to businesses like yours.

Our data services also allow you to specify the type of consumer or business that you wish to contact. You can identify by size, location, personal preferences and even age. This data service was created to make your direct marketing or lead generation easier and more effective. By being able to eliminate those customers who have previously declined your offer, or those who have opted out of being contacted, you will save time and money. When you target only those customers who match your customer profile, you should increase your positive response rate, and reduce the amount of negative calls, emails and SMS.  If you know who wants your products and services, it makes sense to only purchase data for these individuals.

By being able to choose who you contact, you also have the opportunity to increase the profit that your organisation can generate through your campaign.  If the data is being used for direct marketing, UK Datahouse hope to help you increase your brand awareness, produce loyal customers and get people talking about your company for all the right reasons. With quality data you can also increase the amount of ‘sales ready’ leads to sell on to your clients- the more leads you sell, the more income you generate.

The telephone preference service (TPS) and the mailing preference service (MPS) are both free services for both businesses and consumers to sign up to. It is their way of saying that they do not want to receive any form of unsolicited correspondence. It is against the law to contacts a member of either of these services, and if you do, you will face a fine of up to £5000. Here at UK Datahouse, our data services have been developed to ensure that all of these contacts have been removed from your records. The process could save your thousands of pounds every day.

All data services that UK Datahouse have to offer are designed to save you money, reduce the amount of data that you waste on a daily basis, but most importantly, increase the sales and leads that can be generated from your data lists. We know what good data should look like.

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All data lists that UK Datahouse supply have been thoroughly screened and cleaned

March 30, 2013

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There are many ways that you can increase the productivity and sales that are generated from data lists, and one of the most common has to be data cleaning. UK Datahouse holds some of the largest business and consumer, offline and online data lists in the UK, we understand the importance of only providing our customers with data that have been thoroughly cleaned and screened.

Data cleaning is the process of ensuring that all data lists in the UK are accurate and up to date. One way in which that can be done is by screening all of our data lists for UK consumers and businesses against the telephone preference service (TPS) and the mailing preference service (MPS). This involves ensuring that we do not provide our customers with data lists from the UK that include members of either the TPS or MPS. These services are free to both businesses and consumers, and it’s their way of saying that they do not want to be contacted via any form of direct marketing. If your business was to try and contact a member of these services, you could be facing a fine of up to £5000.

Data cleaning also ensures residency verification and de-duplication. This is the process of ensuring that the address data provided within our data lists of UK customers is for the correct customer and that existing data lists will not be duplicated. The aim of data cleaning is to reduce waste, save time and ultimately, increase sales.

You may be surprised to know that on average it is predicted that £18m worth of data is wasted each year as a result of direct marketing companies buying data lists in the UK and trying to contact deceased individuals.  By having your data lists cleaned, you will be able to reduce this figure; you can be sure that all wrong numbers will be removed and if a consumer has moved house, their records will be removed from your lists or updated where possible.

Another benefit to your data lists that cleaning will offer is that it could also increase the positive perception and reputation of your brand or company. Nobody wants to receive mail or calls for a previous homeowner, or be repeatedly contacted after asking not to be. By cleaning your data lists, you will be making sure that all of these scenarios are eliminated. UK Datahouse ensures that all data lists for UK consumers are only made up of accurate and up to date data.

Whichever type of data lists your business uses, you can be sure that UK Datahouse only use the latest industry filters to ensure your data is clean and up to date. We would love to hear from you and discuss all of the other data services that we have on offer to help you increase speed, accuracy and value for money within your direct marketing campaign.

Business data lists that cleaning will offer is that it could also increase the positive perception and reputation of your brand or company .Get services on Visit our website: –

UK Datahouse is committed to providing telemarketing lead generation companies with clean, up to date data

March 30, 2013

Companies that use telemarketing as a way of lead generation are concerned with contacting potential customers over the phone, and promoting products and services. These products and services may be their own, or more likely, they will be actively seeking new customers on behalf of a client. The aim of telemarketing lead generation is not to directly make a sale over the phone; it is usually to set an appointment. Once the telemarketing lead generation company have found an interested customer, their detail will be sold to the client, and they then have to convert the lead into a sale.

Whether your business deals with telemarketing lead generation for businesses or consumers, there are many other methods to use as well as telemarketing lead generation, in order to generate the highest volume of quality leads for your clients. For most businesses looking to buy leads, they are most likely to seek telemarketing lead generation companies. Most people would think of a call centre contacting hundreds of homeowners on a daily basis, high volume of calls is associated with a high volume of leads.

No matter how popular and effective telemarketing lead generation has proven to be, the way in which leads are generated is changing as technology is developing. Since we have entered the 21st century the internet is now a key player in the industry. More and more people are using it not only as a place to gather information; they are also purchasing products and services online. Consumers in Britain spend the most amount of money online in comparison to any other country in Europe. This information is important for telemarketing lead generation companies, they may have to change the way in which they operate, in order to keep up with competition, and keep the volume of leads generated high.  However, traditional telemarketing lead generation companies should not be disregarded. Just because a customer hasn’t actively enquired online about a specific product or service, it doesn’t mean that they won’t benefit from it, or even want to know about what your clients have to offer.  Products that are aimed at the elderly for example, may not be as popular online, as this generation are less likely to use the internet for purchasing goods and services.

Whichever method you choose to use, you will need good, clean data, and that is where UK Datahouse can help you. At UK Datahouse we are committed to providing telemarketing lead generation companies with clean, up to date and accurate data lists which should help you be able to increase sales and decrease waste. We thoroughly check all of our databases against both the TPS and MPS, to ensure that you will not be paying for consumer data, only to find that it could potentially cost you £5000 to contact certain customers. Both the TPS and the MPS are free services that businesses and consumers can sign up to, and it their way of saying they do not wish to be contacted by direct marketing.

Your business deals with telemarketing lead generation for businesses or consumers, there are many other methods to use as well as telemarketing lead generation. Get Lead Generation data on visit our website: –

How Data Cleaning is the best process of correcting your business

March 18, 2013

Data cleaning is the process of correcting your businesses incorrect data records. It ensures that all of your data lists are up to date, formatted and spelt correctly to ensure that you can get the best results from them.

The reason that it is so important for your business to get your data cleaned regularly is because every data list will lose value over time. Customers will move house and change their phone numbers without telling you, and this will result in you spending time and money contacting wrong numbers at the wrong addresses. Data cleaning will ensure that all of your data lists are up to date, in order to minimise the time your business spends on useless data.

Most data wasn’t collected with the intention of your business using it for direct marketing or lead generation. Whatever it was collected for, it is unlikely that each contact will be formatted correctly or in the way that you will need. Data cleaning can change this, tell us how you would like the data list to be formatted and we will provide you with the results. By having all of your data set out the same and spelt correctly, you will find it much easier to seek new customers and increase your businesses profits.

Clean data will save your business both time and money, we are able to guarantee that each contact in your data list has opted into being contacted. There will be no sign of anyone on the telephone or mailings preference list. This is a service that businesses and homeowners can sign up to if they have chosen not to receive unsolicited or marketing telephone calls, emails or post. If your business does call our contact these homeowners or businesses, you could see your selves facing a fine of up to £5000- it is worthwhile making sure these people are removed from your data list.

Another feature that you can benefit from when you have your data cleaned by UK Datahouse, is that it can all be categorised neatly into the types of customer that you wish to target. If your business has a specific customer profile, then why not direct your direct marketing at them? You can choose the age, income, demographic and even personal preferences of the type of customer that you would like data for. This will increase you positive response rates, and increase your customer base.

So, however much data you have and for whatever reason you use it, contact UK Datahouse to have it all cleaned. This simple process is guaranteed to save your business time and money, and allow you to concentrate on offering the best service possible.


UK Datahouse can offer data lists for both business and consumer data

March 18, 2013

Data lists are used by any organisation that relies on contacting consumers or businesses in order to generate sales and leads, or to promote a product via any form of direct marketing. This could include email, SMS, direct mail or even telemarketing. UK Datahouse is here to ensure that every data lists that they supply is made up of top quality data that is guaranteed to increase the efficiency of all your lead generation and direct marketing campaigns. UK Datahouse offers various different data services to ensure that you’re always buying the best quality data lists from the best service.

At UK Datahouse we understand the frustration of buying data lists, only to discover that it is not clean and that you have paid for a collection of wrong numbers and old, in- accurate data. We are committed to making sure that this will not happen when you buy data lists from UK Datahouse. We thoroughly screen and check all of our data lists to ensure that you are only going to be paying for clean and accurate data records.

Our data cleaning service not only ensures that you are only ever going to be provided with data lists that are formatted correctly and only ever made up of accurate contacts, we will also thoroughly screen all contacts in your data lists against the telephone preference service (TPS) and the mailing preference service (MPS). They are both free services that businesses and consumers can sign up to, and it is their way of showing that they do not want to be contacted by any form of lead generation or direct marketing organisation. If you were to find your business contacting a member of either of these services, you could face a fine of up to £5000. Here at UK Datahouse we work hard to remove all of these contacts from all of your new and existing data lists

However you choose to buy your data lists, you can be sure that UK Datahouse has a clean and accurate list for you. We are committed to ensuring that all data lists you receive are accurate, up to date and thoroughly screened against the telephone and mailing preference service. Buying business to business (B2B) or business to consumer (B2C) data lists has never been easier. Through the services offered by UK Datahouse, we hope to be able to help you increase your positive response rates and in turn generate more sales and leads.

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Data Bureau Supplier Service UK

March 18, 2013

If you rely on consumer or business data for the day to day running of your business, then UK Datahouse has a service for you. Our data bureau supplier services gives you the opportunity to target only the customers that you believe to have a direct interest in or benefit from the products or services that you have to offer. Whether you are a lead generation company, or are carrying our direct marketing campaigns for your own products and services, this service will provide you with endless benefits.

The data bureau supplier service works by you stating the type of customers you would like to target, you can specify by age, location, income, size and even personal preferences. There will be different filters depending on whether you are buying consumer or business data. At UK Datahouse we use only the latest industry filters to ensure that we are providing you with a data list that meets your exact requirements.

One of the most obvious benefits that this service will offer your business is that you will dramatically reduce the amount of data that is wasted on a daily basis. We understand the frustration of buying a data list, only to find out find out that it is made up of consumers and businesses that do not match your target audience; this may be the elderly or higher income families for example. Well, through our data bureau service, you can be sure that you will only be buying data that could potentially increase your sales conversions and positive response rates.

You will also save your business both time and money. As the amount of waste has been reduced, so has the time it takes to contact these customers that have no interest in yours products and services. This leave your staff free to concentrate in selling the products and services to customers that are more likely to have an interest in what is on offer. This in turn will increase positive response rates and hopefully increase sales and leads too.

So, whatever industry your business operates in, if you use consumer and business data, let UK Datahouse help; and don’t just take our word for it either, our customers have told us that since using our data bureau supplier service, thy have noticed greater return on investment (ROI) with less wastage and higher sales conversions.

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